Procter & Gamble
Intelligent HR Engagement Kiosk
The Work
CLIENT NAME
Procter & Gamble
SOLUTION
IoT AI Kiosk
INDUSTRY
Human Resource
The Problem
HR interactions felt transactional and uninspiring, reducing employee engagement during recruitment and onboarding.
The Approach
Humanize HR through adaptive interaction—allowing users to explore content at their own pace without pressure.
The Solution
An intelligent kiosk with face tracking, interactive Q&A, and gamified learning modules. The system adapted content flow based on user behavior.
Recruitment environments often feel transactional.
The solution aimed to create a conversation, not a process.
Face tracking was introduced not for surveillance, but for presence detection—allowing the system to respond when someone approached.
Gamification elements were carefully balanced to avoid trivializing the brand. Instead, interaction patterns focused on exploration, learning, and feedback.
impact
Improved
employee engagement
Higher
retention of HR information
Modernized
brand perception internally
HR is ultimately about people. This system was designed to remove pressure, encourage exploration, and create a safe, engaging space for learning and self-discovery.
ASTRA MERAKI